Do you live under a rock? No? Well then you probably know that Amazon recently started cracking down on its review system. And suddenly the world is going to end once again. I’m not entirely sure how they do it, but they’ve managed to link Amazon accounts to Facebook accounts. They use this link to see if all your Facebook friends are the ones leaving those five star reviews on your book.
Everyone and their mom seems to think this is the worst thing that’s ever happened on the internet. And once again I’m not with any of them. I’m going to ask you to be completely honest with yourself. Just be honest. Is it possible for your friends or family members to be objective in their Amazon review? Serious question. You’re probably thinking, “Well MY family members won’t say my book is good if they don’t really think it is.”
What they’ll likely do if you force them to write a review and they didn’t actually like it is they’ll give you all their feedback personally and then ease way off of the criticism in their review. And likely add a star or two. And if you say that your friends and family are different from this, then you might want to compare the reviews from people you don’t know to those written by people you do. Just do it. (like Nike.)
I mean, have you seen the reviews written by book bloggers? They review every book they read and somehow all the books are four or five star reads. Really? They can’t even be honest when reviewing books by others they’ll never meet, but people actually expect their friends and family to be honest when reviewing their book? Funny.
The even funnier part of this whole thing is that people think reviews sell books. Nah. They don’t. Which is why you can find books with a handful of nice reviews that don’t sell just like the book with no reviews.
What do you think of Amazon disallowing friends and family members of an author from reviewing their book? I think it’s a better way to have more accurate ratings. And I see nothing wrong with that.
On this day in 2014 I published Like a Reality Show, but for Authors.