We know big time authors get their own imprints after years of massive sales numbers. And sometimes celebrities get them, though the reasoning for them is a bit less clear to me. James Patterson. Rick Riordan. There’s no complaint about them. But Derek Jeter? More questionable. And now there’s a new name to the list. Sarah Jessica Parker. Welp.

I’ve never read anything about her interest in books. Some celebrities write a bunch. Some are avid readers. Some tackle literacy initiatives. But I’ve never come across anything describing her doing these things at a level that would lead me to believe she should be in charge of her own literary imprint.

Maybe I’m clueless. Just seems a bit strange. Publishing gets a bad rap for cozying up to super authors and celebrities and not giving hardly any first timers a chance at success. This decision will change nothing about that argument.

Also, how come Latino celebrities don’t get their own imprints?

Sarah Jessica Parker is now the head of a literary imprint. Think you could do better than her? 😂