Amazon Books Opens in Seattle

Yup. You read that right. Amazon opened its first bookstore today, and I really like all that they’ve put into it.

The Amazon Books bookstore is a definitive extension of the website. You know it as soon as you walk in. The prices are exactly the same as online and the entire operation is data driven.

For example, they have not tried to throw as many books on the shelves as possible. Instead books are all faced out with a review card from an Amazon customer just below. There are displays for current bestsellers with great reviews. And there’s even a defined section of the top sellers for the region. Everything in the store is there to be sold. Will they be able to sell every book in stock? No. But they’ve put a lot of work into this store being successful. And I don’t see how it wouldn’t be. I wouldn’t mind seeing one pop up in Houston at some point just to get a feel for the place.

What do you think of Amazon Books? I think it’s about time.